FINALLY, PREDICTABLE & CONSISTENT GROWTH

Marketing can be predictable, you just need a strategy.

Reach the right audience on Facebook and Instagram at the right time. As organic reach continues to decline, paid Meta Ads help your brand stay visible, attract qualified leads, and drive real results through precise targeting and strategic ad placement.

X2N Outdoor & Design logo with phone number: 443.825.0737, and a decorative background.
Logo with the word "VALOR" in gray with the American flag design on the "V". Text at the bottom reads, "HONOR. RESPECT. TRUST YOUR HOME TO VALOR".
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Logo for X2N Fiberglass Pools with phone number 443.825.0737. Splashing water graphic behind text.

Effective marketing begins with knowing exactly who your ideal client is.


 Discover a marketing system built for outdoor living and exterior remodeling contractors who want transparency, control, and results they can actually see.

Lean Marketing Strategy

Before ads, websites, or content — strategy comes first. This is the phase where we get clarity: who you want to reach, what services you want to grow, and how to make your marketing system work harder.

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Streamlined Process

We start with a conversation — what’s working, what’s not, and what you want more of.

 From there, we define your niche, sharpen your core offerings, and shape a message that speaks directly to the customers who value your work most.

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Action and Results

Next we refine your niche, messaging, and priorities, and then hand you clear, plain-spoken recommendations to act on immediately. It’s the starting point that ensures your budget is spent with intention.

WHAT TO EXPECT

Drive Business Success With Our Tailored Marketing Strategy Designed to Achieve Your Goals

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STEP ONE

Onboarding & Logins

In the onboarding stage, we ensure effortless asset sharing and provide access to critical platforms. Our team develops tailored audiences for accurate social targeting and organizes ad accounts for enhanced performance. We conduct thorough keyword research and configure Google Ads to establish a strong foundation for your marketing efforts.


This phase guarantees that all essential tools and foundational work are established for a successful campaign launch.


STEP TWO

Set Up & Branding

Our method emphasizes a concentrated and swift information-gathering procedure. We craft your brand messaging to guarantee uniformity across all platforms. We pinpoint the optimal account parameters and prioritize services for promotion. At the same time, we refine the who, what, when, where, and how of your marketing strategy.


This enables us to swiftly pinpoint the crucial components vital for a successful and focused marketing campaign.

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X2N logo beside a laptop and phone displaying a website with green and black theme.

STEP THREE

Deployment & Execution

This phase signifies the launch of your polished marketing strategies. We implement campaigns designed specifically to meet your distinct needs, enhancing strategic content for maximum effectiveness through the StoryBrand framework—empowering customers to become the heroes of their own narratives. Our team diligently tracks performance metrics, continuously fine-tuning and adjusting our strategies to guarantee the best possible results.


During this phase, our focus is to propel your business towards its objectives using strategic and agile marketing tactics.


STEP FOUR

Enhancement & Outcomes

The maintenance and optimization phase is ongoing during your collaboration with OTLM. Our project managers (PMs) serve as your marketing strategists, leveraging their expertise in digital marketing. They analyze metrics, including lead generation, to ensure effective implementation of your marketing strategy by our teams. You can expect regular meetings—monthly or quarterly—where your PM will provide insights and recommendations tailored to your goals and needs.


This approach guarantees that your marketing consistently aligns with your defined objectives.

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At OTLM, we are committed to your business's success as much as you are.

This is precisely why we partner with you to create a tailored system that meets your business requirements, with plans starting at $2,500 per month, plus advertising expenses.

STABILITY

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STRATEGY

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WEB DESIGN

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META ADS

EXPANSION

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SOCIAL POSTING

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GOOGLE ADS

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META ADS

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ANALYTICS & LEAD TRACKING

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SEO

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REVIEW MANAGEMENT

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VIDEOGRAPHY

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EMAIL MARKETING

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STRATEGY

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WEB DESIGN

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META ADS

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SOCIAL POSTING

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ANALYTICS & LEAD TRACKING

STABILITY

EXPANSION

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BRANDING

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GOOGLE ADS

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SEO

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REVIEW MANAGEMENT

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EMAIL MARKETING

CASE STUDIES

See What’s Possible

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X2N

We executed a comprehensive digital strategy

and website transformation, positioning X2N

as a prominent industry leader and delivering

measurable outcomes.

VIEW CASE STUDY

Keil Tree Experts

We executed a comprehensive digital strategy

and website transformation, positioning Keil Tree Experts

as a prominent industry leader and delivering

measurable outcomes.

VIEW CASE STUDY

Bayside

We executed a comprehensive digital strategy

and website transformation, positioning Bayside

as a prominent industry leader and delivering

measurable outcomes.

VIEW CASE STUDY

CM Ayres

We executed a comprehensive digital strategy

and website transformation, positioning CM Ayres

as a prominent industry leader and delivering

measurable outcomes.

VIEW CASE STUDY

THE RESOURCE HUB
Insights You Can
  Put to Work


From step-by-step playbooks to proven marketing strategies, our guides and webinars give you the tools to grow with confidence.


By chris darr December 19, 2023
Preparing your home for a private viewing is essential. These are the things you should focus on...
By chris darr December 19, 2023
Preparing your home for a private viewing is essential. These are the things you should focus on...
By chris darr December 19, 2023
Preparing your home for a private viewing is essential. These are the things you should focus on...